{"id":1456,"date":"2026-10-07T08:38:02","date_gmt":"2026-10-07T13:38:02","guid":{"rendered":"https:\/\/ticxar.com\/?p=1456"},"modified":"2026-10-07T08:38:02","modified_gmt":"2026-10-07T13:38:02","slug":"la-tecnologia-que-vale-la-pena-es-la-que-llega-a-la-vida-de-la-gente","status":"publish","type":"post","link":"https:\/\/ticxar.com\/en\/la-tecnologia-que-vale-la-pena-es-la-que-llega-a-la-vida-de-la-gente\/","title":{"rendered":"La tecnolog\u00eda que vale la pena es la que llega a la vida de la gente"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Despu\u00e9s de Andicom, una pregunta queda sobre la mesa: <strong><em>\u00bfpara qu\u00e9 estamos haciendo tecnolog\u00eda si no logra mejorar la vida de las personas?<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Llevo varios d\u00edas de vuelta en Bogot\u00e1 y todav\u00eda tengo Andicom en la cabeza.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Fueron d\u00edas intensos en Cartagena: mucho calor, muchos caf\u00e9s y una libreta que termin\u00f3 llena de flechas, ideas y frases subrayadas que todav\u00eda intento descifrar.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Despu\u00e9s de participar en uno de los encuentros de tecnolog\u00eda m\u00e1s importantes de la regi\u00f3n, me qued\u00f3 una conclusi\u00f3n muy clara:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">La conversaci\u00f3n sobre inteligencia artificial ya cambi\u00f3.<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">Ya casi nadie pregunta si la IA funciona. Eso qued\u00f3 atr\u00e1s.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ahora las preguntas son otras:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/ticxar.com\/wp-content\/uploads\/2026\/10\/\u00bfQue-valor-real-estas-generando_-1024x1024.png\" alt=\"\" class=\"wp-image-1457\" style=\"width:469px;height:auto\" srcset=\"https:\/\/ticxar.com\/wp-content\/uploads\/2026\/10\/\u00bfQue-valor-real-estas-generando_-1024x1024.png 1024w, https:\/\/ticxar.com\/wp-content\/uploads\/2026\/10\/\u00bfQue-valor-real-estas-generando_-150x150.png 150w, https:\/\/ticxar.com\/wp-content\/uploads\/2026\/10\/\u00bfQue-valor-real-estas-generando_-300x300.png 300w, https:\/\/ticxar.com\/wp-content\/uploads\/2026\/10\/\u00bfQue-valor-real-estas-generando_-768x768.png 768w, https:\/\/ticxar.com\/wp-content\/uploads\/2026\/10\/\u00bfQue-valor-real-estas-generando_-12x12.png 12w, https:\/\/ticxar.com\/wp-content\/uploads\/2026\/10\/\u00bfQue-valor-real-estas-generando_.png 1254w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n<style>.wp-block-kadence-spacer.kt-block-spacer-1456_f28441-10 .kt-block-spacer{height:60px;}.wp-block-kadence-spacer.kt-block-spacer-1456_f28441-10 .kt-divider{border-top-width:1px;height:1px;border-top-color:#eee;width:80%;border-top-style:solid;}<\/style>\n<div class=\"wp-block-kadence-spacer aligncenter kt-block-spacer-1456_f28441-10\"><div class=\"kt-block-spacer kt-block-spacer-halign-center\"><hr class=\"kt-divider\"\/><\/div><\/div>\n\n\n\n<p class=\"has-kb-palette-1-color has-text-color has-link-color has-medium-font-size wp-elements-1 wp-block-paragraph\" style=\"font-style:normal;font-weight:700\">La tecnolog\u00eda necesita algo m\u00e1s que innovaci\u00f3n<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tengo que confesar que soy de las personas que se emocionan con los avances tecnol\u00f3gicos.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pero tambi\u00e9n estudi\u00e9 econom\u00eda, y esa parte de m\u00ed tiene la costumbre de hacer una pregunta inc\u00f3moda:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cBueno, \u00bfy esto cu\u00e1nto valor genera de verdad?\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Esta vez sent\u00ed que las dos partes estaban de acuerdo en algo:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><strong>La tecnolog\u00eda solo cambia las cosas cuando hay orden detr\u00e1s.<\/strong><\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">Durante el AI Forum, Manuel Mart\u00ednez Ni\u00f1o, director ejecutivo de CINTEL, plante\u00f3 una idea que resume muy bien este momento: <strong>\u201cLas organizaciones ya superaron la etapa de los pilotos\u201d.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Y tiene sentido.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Durante los \u00faltimos a\u00f1os, muchas empresas probaron chatbots, asistentes y automatizaciones que promet\u00edan ahorrar tiempo y mejorar procesos.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/ticxar.com\/wp-content\/uploads\/2026\/10\/Adopcion-de-IA-en-Colombia-1024x683.png\" alt=\"\" class=\"wp-image-1458\" srcset=\"https:\/\/ticxar.com\/wp-content\/uploads\/2026\/10\/Adopcion-de-IA-en-Colombia-1024x683.png 1024w, https:\/\/ticxar.com\/wp-content\/uploads\/2026\/10\/Adopcion-de-IA-en-Colombia-300x200.png 300w, https:\/\/ticxar.com\/wp-content\/uploads\/2026\/10\/Adopcion-de-IA-en-Colombia-768x512.png 768w, https:\/\/ticxar.com\/wp-content\/uploads\/2026\/10\/Adopcion-de-IA-en-Colombia-18x12.png 18w, https:\/\/ticxar.com\/wp-content\/uploads\/2026\/10\/Adopcion-de-IA-en-Colombia.png 1536w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">El reto ya no es probar.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>El reto es lograr que funcione un martes cualquiera.<\/strong><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\" style=\"font-style:normal;font-weight:700\">De la demo a la realidad<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Una demostraci\u00f3n puede verse incre\u00edble.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"846\" src=\"https:\/\/ticxar.com\/wp-content\/uploads\/2026\/10\/Tecnologia-que-siempre-funciona-1024x846.png\" alt=\"\" class=\"wp-image-1459\" srcset=\"https:\/\/ticxar.com\/wp-content\/uploads\/2026\/10\/Tecnologia-que-siempre-funciona-1024x846.png 1024w, https:\/\/ticxar.com\/wp-content\/uploads\/2026\/10\/Tecnologia-que-siempre-funciona-300x248.png 300w, https:\/\/ticxar.com\/wp-content\/uploads\/2026\/10\/Tecnologia-que-siempre-funciona-767x634.png 767w, https:\/\/ticxar.com\/wp-content\/uploads\/2026\/10\/Tecnologia-que-siempre-funciona-15x12.png 15w, https:\/\/ticxar.com\/wp-content\/uploads\/2026\/10\/Tecnologia-que-siempre-funciona.png 1254w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Con los agentes de IA este desaf\u00edo es todav\u00eda mayor.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ya no hablamos \u00fanicamente de herramientas que responden preguntas.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Hablamos de sistemas capaces de <strong>tomar decisiones y ejecutar tareas<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Y eso cambia la conversaci\u00f3n.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La pregunta deja de ser:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u00bfQu\u00e9 puede hacer la IA?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Y empieza a ser:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u00bfQu\u00e9 vamos a permitirle hacer, con qu\u00e9 informaci\u00f3n y qui\u00e9n responde cuando se equivoca?<\/strong><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\" style=\"font-style:normal;font-weight:700\">La seguridad tambi\u00e9n hace parte del producto<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Y tener la casa en orden incluye algo que no podemos dejar para despu\u00e9s:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>la seguridad.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En el CyberShield Forum apareci\u00f3 una idea que vale la pena recordar: <strong>\u201ccapturar hoy, descifrar despu\u00e9s\u201d.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La posibilidad de que informaci\u00f3n cifrada actualmente pueda ser descifrada en el futuro debido a los avances de la computaci\u00f3n cu\u00e1ntica obliga a pensar desde ahora en c\u00f3mo proteger la informaci\u00f3n que tiene valor a largo plazo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pero hay algo todav\u00eda m\u00e1s cercano.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La seguridad no es solamente un asunto t\u00e9cnico.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tambi\u00e9n es una cuesti\u00f3n de <strong>confianza<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Las personas no entregan sus datos por defecto.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Lo hacen cuando sienten que tienen control y que alguien est\u00e1 cuidando esa informaci\u00f3n de verdad.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Por eso, si una soluci\u00f3n tecnol\u00f3gica no genera confianza, probablemente tampoco ser\u00e1 utilizada, por m\u00e1s innovadora que sea.<\/p>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\" style=\"font-style:normal;font-weight:700\">La tecnolog\u00eda tambi\u00e9n puede cerrar brechas<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Aqu\u00ed es donde la conversaci\u00f3n deja de ser \u00fanicamente empresarial.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Y se vuelve una conversaci\u00f3n sobre pa\u00eds.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Colombia tiene un reto hist\u00f3rico de productividad y la tecnolog\u00eda bien utilizada puede ser una de las herramientas capaces de generar cambios importantes.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pero existe un riesgo:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Mientras algunas empresas avanzan r\u00e1pidamente en la adopci\u00f3n de IA, cerca del 40 % de las microempresas del pa\u00eds no tiene planes de adoptarla.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Y si no hacemos algo para cerrar esa brecha, la tecnolog\u00eda que deber\u00eda ayudar a reducir desigualdades podr\u00eda terminar ampli\u00e1ndolas.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Por eso, hablar de tecnolog\u00eda tambi\u00e9n significa hablar de <strong>acceso<\/strong>.<\/p>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\" style=\"font-style:normal;font-weight:700\">Cuando la tecnolog\u00eda realmente llega a la gente<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00bfY c\u00f3mo se evita esa brecha?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Volviendo al principio:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>orden.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Cuando una tecnolog\u00eda es segura, tiene reglas claras y puede integrarse sin complicaciones innecesarias, deja de ser un privilegio de unas pocas organizaciones.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Puede llegar a m\u00e1s personas.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Al tendero que recibe pagos digitales sin complicarse la vida.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A quien consigue su primer cr\u00e9dito porque sus datos finalmente permiten demostrar su comportamiento financiero.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A la persona que vive en un municipio alejado y puede solicitar una cita m\u00e9dica desde su celular en lugar de madrugar para hacer una fila.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ah\u00ed es donde la tecnolog\u00eda deja de ser una palabra de moda.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Se convierte en una herramienta para mejorar la vida.<\/strong><\/p>\n\n\n<style>.wp-block-kadence-spacer.kt-block-spacer-1456_49c1de-75 .kt-block-spacer{height:60px;}.wp-block-kadence-spacer.kt-block-spacer-1456_49c1de-75 .kt-divider{border-top-width:1px;height:1px;border-top-color:#eee;width:80%;border-top-style:solid;}<\/style>\n<div class=\"wp-block-kadence-spacer aligncenter kt-block-spacer-1456_49c1de-75\"><div class=\"kt-block-spacer kt-block-spacer-halign-center\"><hr class=\"kt-divider\"\/><\/div><\/div>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\" style=\"font-style:normal;font-weight:700\">Entonces, \u00bfqu\u00e9 deber\u00edamos preguntarnos antes de implementar IA?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Despu\u00e9s de Andicom, si alguien me pidiera un solo consejo, no empezar\u00eda recomendando una herramienta.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Empezar\u00eda haciendo preguntas.<\/p>\n\n\n<style>.wp-block-kadence-iconlist.kt-svg-icon-list-items1456_28383c-a2:not(.this-stops-third-party-issues){margin-top:0px;margin-bottom:0px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items1456_28383c-a2 ul.kt-svg-icon-list:not(.this-prevents-issues):not(.this-stops-third-party-issues):not(.tijsloc){margin-top:0px;margin-right:0px;margin-bottom:var(--global-kb-spacing-sm, 1.5rem);margin-left:0px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items1456_28383c-a2 ul.kt-svg-icon-list{grid-row-gap:5px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items1456_28383c-a2 ul.kt-svg-icon-list .kt-svg-icon-list-item-wrap .kt-svg-icon-list-single{margin-right:10px;}.kt-svg-icon-list-items1456_28383c-a2 ul.kt-svg-icon-list .kt-svg-icon-list-level-0 .kt-svg-icon-list-single svg{font-size:20px;}<\/style>\n<div class=\"wp-block-kadence-iconlist kt-svg-icon-list-items kt-svg-icon-list-items1456_28383c-a2 kt-svg-icon-list-columns-1 alignnone\"><ul class=\"kt-svg-icon-list\"><style>.kt-svg-icon-list-item-1456_26921a-a3 .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-1456_26921a-a3\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_checkCircle kt-svg-icon-list-single\"><svg viewbox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M22 11.08V12a10 10 0 1 1-5.93-9.14\"\/><polyline points=\"22 4 12 14.01 9 11.01\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\"><strong>\u00bfPara qu\u00e9 la necesitamos?<\/strong><\/span><\/li>\n\n\n<style>.kt-svg-icon-list-item-1456_f87ce3-7c .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-1456_f87ce3-7c kt-svg-icon-list-level-1\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_checkCircle kt-svg-icon-list-single\"><svg viewbox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M22 11.08V12a10 10 0 1 1-5.93-9.14\"\/><polyline points=\"22 4 12 14.01 9 11.01\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">\u00bfQu\u00e9 problema concreto queremos resolver?<\/span><\/li>\n\n\n<style>.kt-svg-icon-list-item-1456_3ddd0a-62 .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-1456_3ddd0a-62\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_checkCircle kt-svg-icon-list-single\"><svg viewbox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M22 11.08V12a10 10 0 1 1-5.93-9.14\"\/><polyline points=\"22 4 12 14.01 9 11.01\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\"><strong>\u00bfQu\u00e9 datos vamos a utilizar?<\/strong><\/span><\/li>\n\n\n<style>.kt-svg-icon-list-item-1456_a57f2f-28 .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-1456_a57f2f-28 kt-svg-icon-list-level-1\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_checkCircle kt-svg-icon-list-single\"><svg viewbox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M22 11.08V12a10 10 0 1 1-5.93-9.14\"\/><polyline points=\"22 4 12 14.01 9 11.01\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">\u00bfDe d\u00f3nde vienen? \u00bfSon confiables? \u00bfTenemos derecho a utilizarlos?<\/span><\/li>\n\n\n<style>.kt-svg-icon-list-item-1456_34eed7-a2 .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-1456_34eed7-a2\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_checkCircle kt-svg-icon-list-single\"><svg viewbox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M22 11.08V12a10 10 0 1 1-5.93-9.14\"\/><polyline points=\"22 4 12 14.01 9 11.01\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\"><strong>\u00bfQui\u00e9n va a cuidar esos datos?<\/strong><\/span><\/li>\n\n\n<style>.kt-svg-icon-list-item-1456_2f58c0-03 .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-1456_2f58c0-03 kt-svg-icon-list-level-1\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_checkCircle kt-svg-icon-list-single\"><svg viewbox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M22 11.08V12a10 10 0 1 1-5.93-9.14\"\/><polyline points=\"22 4 12 14.01 9 11.01\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">\u00bfQu\u00e9 controles existen? \u00bfQui\u00e9n es responsable?<\/span><\/li>\n\n\n<style>.kt-svg-icon-list-item-1456_fead70-45 .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-1456_fead70-45\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_checkCircle kt-svg-icon-list-single\"><svg viewbox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M22 11.08V12a10 10 0 1 1-5.93-9.14\"\/><polyline points=\"22 4 12 14.01 9 11.01\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\"><strong>\u00bfQui\u00e9n supervisar\u00e1 la soluci\u00f3n?<\/strong><\/span><\/li>\n\n\n<style>.kt-svg-icon-list-item-1456_98d2c2-65 .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-1456_98d2c2-65 kt-svg-icon-list-level-1\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_checkCircle kt-svg-icon-list-single\"><svg viewbox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M22 11.08V12a10 10 0 1 1-5.93-9.14\"\/><polyline points=\"22 4 12 14.01 9 11.01\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">Especialmente cuando hablamos de agentes capaces de tomar decisiones y ejecutar acciones.<\/span><\/li>\n\n\n<style>.kt-svg-icon-list-item-1456_7eafd5-4e .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-1456_7eafd5-4e\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_checkCircle kt-svg-icon-list-single\"><svg viewbox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M22 11.08V12a10 10 0 1 1-5.93-9.14\"\/><polyline points=\"22 4 12 14.01 9 11.01\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\"><strong>\u00bfC\u00f3mo sabremos si funcion\u00f3?<\/strong><\/span><\/li>\n\n\n<style>.kt-svg-icon-list-item-1456_d83e48-be .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-1456_d83e48-be kt-svg-icon-list-level-1\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_checkCircle kt-svg-icon-list-single\"><svg viewbox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><path d=\"M22 11.08V12a10 10 0 1 1-5.93-9.14\"\/><polyline points=\"22 4 12 14.01 9 11.01\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">\u00bfQu\u00e9 resultado esperamos conseguir y c\u00f3mo vamos a medirlo?<\/span><\/li>\n<\/ul><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Parecen preguntas b\u00e1sicas.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pero son precisamente estas preguntas las que separan a las empresas que <strong>hacen ruido con la IA<\/strong> de aquellas que realmente consiguen <strong>sacarle valor<\/strong>.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\" style=\"font-style:normal;font-weight:700\">Desde TICXAR<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En <strong>TICXAR <\/strong>creemos que la tecnolog\u00eda tiene verdadero valor cuando logra conectar innovaci\u00f3n con necesidades reales.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Por eso trabajamos para ayudar a las organizaciones a construir soluciones donde <strong>integraci\u00f3n, arquitectura, APIs, inteligencia artificial, datos, seguridad y gobierno<\/strong> trabajen juntos para generar resultados sostenibles.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Porque no se trata solamente de implementar tecnolog\u00eda.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Se trata de hacer que funcione.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Y, sobre todo, de hacer que llegue a donde realmente importa:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>a la vida de la gente.<\/strong><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">TICXAR es tu mejor aliado.<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em><strong>Autor del blog:<\/strong><\/em><\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"200\" src=\"https:\/\/ticxar.com\/wp-content\/uploads\/2026\/10\/pag-web.png\" alt=\"\" class=\"wp-image-1460\" style=\"width:730px;height:auto\" srcset=\"https:\/\/ticxar.com\/wp-content\/uploads\/2026\/10\/pag-web.png 600w, https:\/\/ticxar.com\/wp-content\/uploads\/2026\/10\/pag-web-300x100.png 300w, https:\/\/ticxar.com\/wp-content\/uploads\/2026\/10\/pag-web-18x6.png 18w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/figure>\n\n\n<style>.wp-block-kadence-spacer.kt-block-spacer-1456_9ad6eb-9c .kt-block-spacer{height:60px;}.wp-block-kadence-spacer.kt-block-spacer-1456_9ad6eb-9c .kt-divider{border-top-width:1px;height:1px;border-top-color:#eee;width:80%;border-top-style:solid;}<\/style>\n<div class=\"wp-block-kadence-spacer aligncenter kt-block-spacer-1456_9ad6eb-9c\"><div class=\"kt-block-spacer kt-block-spacer-halign-center\"><hr class=\"kt-divider\"\/><\/div><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"<p>Despu\u00e9s de Andicom, una pregunta queda sobre la mesa: \u00bfpara qu\u00e9 estamos haciendo tecnolog\u00eda si no logra mejorar la vida de las personas? Llevo varios d\u00edas de vuelta en Bogot\u00e1 y todav\u00eda tengo Andicom en la cabeza. Fueron d\u00edas intensos en Cartagena: mucho calor, muchos caf\u00e9s y una libreta que termin\u00f3 llena de flechas, ideas&#8230;<\/p>","protected":false},"author":1,"featured_media":1461,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-1456","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sin-categoria"],"_links":{"self":[{"href":"https:\/\/ticxar.com\/en\/wp-json\/wp\/v2\/posts\/1456","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ticxar.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ticxar.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ticxar.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ticxar.com\/en\/wp-json\/wp\/v2\/comments?post=1456"}],"version-history":[{"count":1,"href":"https:\/\/ticxar.com\/en\/wp-json\/wp\/v2\/posts\/1456\/revisions"}],"predecessor-version":[{"id":1462,"href":"https:\/\/ticxar.com\/en\/wp-json\/wp\/v2\/posts\/1456\/revisions\/1462"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ticxar.com\/en\/wp-json\/wp\/v2\/media\/1461"}],"wp:attachment":[{"href":"https:\/\/ticxar.com\/en\/wp-json\/wp\/v2\/media?parent=1456"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ticxar.com\/en\/wp-json\/wp\/v2\/categories?post=1456"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ticxar.com\/en\/wp-json\/wp\/v2\/tags?post=1456"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}